Hello,
Aron here.

Most startup ideas start the wrong way. A trend, a hot market, a “wouldn’t it be cool if…” moment. Our data shows that’s one of the weakest ways to start.

The founders who move forward fastest start somewhere else:

• a customer they understand

• an industry they know

• a problem they’ve seen

Only 13% of founders clearly define their customer.
Most say “people” or “small businesses”, which creates uncertainty at every step.

67% of ideas have unclear distribution.
This is the most common red flag we see.

Ideas stall when founders are too far from the problem.

The fix is simple:

• Start with an industry you already understand

• Identify a customer you already know

• Focus on a problem you’ve actually seen

• Use your specific advantage

Founders who do this move faster and with more confidence.

That’s exactly why we rebuilt our idea generator.

It starts with your industry, your edge, your customer, and the problem. Then it generates ideas that actually fit and scores them based on market signals.

→ Try the New Business Idea Generator

Reply and tell me what you’re working on.
Happy to discuss where you’re stuck!

Aron Meystedt